It’s humorous to assume now, twenty years later, what the early Aughts Return To Rock(™) period hath wrought. Because the Strokes and their downtown-cool, Velvet Underground-revivalist shtick surged in recognition – largely a pendulum swing away from TRL boy bands, rap-rock, post-post–submit grunge (and all different strains of Butt Rock) — a wave of like-minded guitar acts adopted, from New York or not. As journalist Lizzy Goodman outlined in her 2017 scene opus Meet Me In The Toilet, “nearly each artist I interviewed for this ebook – from all around the world – stated it was the Strokes that opened the door for them.” A kind of bands hailed from British Columbia and had an eye-twitchingly meta identify: Sizzling Sizzling Warmth.
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