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OnlyFans continues to dominate the creator area with a reported $5.6 Billion in person spending in 2022, 16% up from the earlier yr.
No doubt essentially the most polarizing content material web site on the web is OnlyFans. The web site has restructured how the oldest occupation in America is consumed, bought, and marketed itself. This week the location’s dad or mum firm Fenix Worldwide introduced the web site obtained over $5.6B from customers for 2022. In 2021 the location reported revenues of round $4.5 billion. Their fiscal yr ends in November so these numbers don’t account for the vacation season which is when customers spend essentially the most. Based on The Info, creators on the web site stored roughly 80% of their earnings for his or her grownup content material.
Moreover, the gorgeous 2022 income exhibits an uptick in OnlyFans enterprise to the tune of a 16% development in comparison with 2021.
When the pandemic hit in 2020 enterprise exploded and since then it has been a rocket that hasn’t slowed down. Moreover, the expansion additionally will increase payouts for the proprietor Leonid Radvinsky who paid himself $338 million after the 2022 efficiency. Reportedly that could be a 19% improve from $284 million he made in 2021. Whereas different content-focused companies are struggling to maintain creators and pay them pretty, OnlyFans reported a 47% improve in creators bringing the overall quantity to round 3.2 million creators.
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