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Traditional kicks by no means exit of favor
In celebration of #HipHop50, Puma teamed up with legendary pioneer Slick Rick and rising star/PUMA ambassador Flau’Jae Johnson to focus on the storied shoe model’s indelible impression on the tradition.
Take a look at the video beneath:
“50 years of Hip Hop, and we’ve been there each step of the way in which,” captioned Johnson in her publish. “Lace up your Suedes and embrace the legacy of a style that has formed tradition like no different. PUMA is The Cloth of Hip-Hop.”
Earlier this summer season, PUMA commissioned native artists to place their very own spin on six-foot stencils of the basic PUMA Suede shoe print and posted larger-than-life vinyl shoe prints at areas all through North America.
“I used to be impressed a very long time in the past to color with spray cans (HIP-HOP RAISED ME) and in 2015 I used to be blessed with the chance to color my first mural alongside aspect my brother @naturel and @jesse_kassel as part of the primary ever @muralsinthemarket,” captioned Detroit-based artist/Creator of Distinct Life Rick Williams.
My type has undoubtedly developed since then. Shout out to PUMA for at all times standing behind me and supporting my DETROIT INSPIRES THE WORLD challenge! Listed here are a number of of the latest INSPIRE partitions that I painted to go together with our marketing campaign. Let me know what you consider them within the feedback.”
Every set up gives house for communities to have a good time the fiftieth anniversary and PUMA’s contribution to the Cloth of Hip-Hop whereas showcasing the Traditional Suede path left by the breakers, the MCs, the DJs, and the style’s giants.
Puma additionally dropped new warmth together with product collabs with Dapper Dan, Slum Village (designed by Rick Williams), and the Mixtape assortment with Alexander John and Roc Nation.
To remain updated with the most recent on the Cloth of Hip-Hop or to buy one of many newest drops from the HH50 collections or PUMA’s classics please, click on right here.
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